On Thursday evening, while unconfirmed reports spread about the Brown University gunman, CNN’s Kaitlan Collins posted on social media, noting the confusion and directing people to her channel's 9pm newscast.
While CNN is certainly not a impeccable news source, her message resonated to many. It remains one of the broadcasters where one can locate fact-based and mostly dependable reporting – especially during fast-moving events like the one taking place close to a New Hampshire storage facility.
An Uncertain State Amid a High-Stakes Battle
However the news network, now four and a half decades old, finds itself in a precarious position as two huge media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has turned into a high-risk game of business acquisition, instead of as a question of what serves the news-consuming public.
“Here is one more case of the profound systemic issues with roots in many years of policy decisions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The speculation about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a broader point.
“The narrative is crafted as a corporate drama with powerful individuals as the central actors, but there is scant discussion of the societal benefit,” Pickard said.
The Complicating Element: The Former President
The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his main “fake news” adversary.
Remember the chants of “CNN sucks!” at the president’s rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will shield him from journalistic oversight. That is a factor in why he appears to favor Paramount Skydance, which has made a hostile bid.
He has grounds to like that bidder more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
An Outcome of Further Instability
Notably, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a relief to many at the network, but it’s far from a secure position. That setup could set up CNN for another sale. The cycle continues.
According to Timothy Wu, much of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Both acquisition attempts would be bad for the country, and both should be contested by anti-trust authorities,” Wu stated.
The Fundamental Challenge and a Potential Solution
Whatever happens regarding CNN, the larger issue remains.
“Our current system is a very structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard noted. Policy decisions – from the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can fix it.
Is this likely in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is highly improbable now, but that is not to say it will never happen.
Initiatives that bolster independent news organizations, aid local journalism, fund public media, and prohibit the consolidation of media power in very few hands are not only possible – they are necessary for a robust democracy.
Regarding media ownership, size does not equal quality. And news organizations including CNN cannot be pieces in the most recent corporate chess match.